A Lauching Pad for Your Great Ideas.

We are open for anybody with ideas and strong passion and these are what we offer to you;

Global Market

Gain access to the scale and global reach of Honda and extensive partner network.

Insights

Unrivalled customers and commercial insights to help you scale your business.

Accelerate

Domain experts and mentors are here to expedite your path to commercial outcomes.

Investment

Opportunity to gain investment from Asia Honda and kickstart your idea.

Curriculum

Our customise program is designed to assist Honda assciates to develop radical innovation and new business opportunies.

Overview

Week 1

Management Orientation

Objective

To provide management level an overview of the program and the commitment of chosen participants.

Outcome

Choose the most appropriate talents in your team to participate in Honda strive.

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Week 2

Opening Day

Objective

To provide participants the overview of the program as well as thier contribution and expectred develirables.

Outcome

Participants understood thier roles and resposibility as well as thier contribution during the prgram period.

Not Available

Week 3

Disruptive Trends & Technology

Objective

Understanding the current technology shift and how it impacts auto-industry and ice-breaking activity

Outcome

Participants understand the current trends and able to identify some opportunities with their peers.

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Week 4

Idea Generation & Innovation Mindset

Objective

Brainstorming ideas and generate as many business ideas as possible.

Outcome

Participants started to team up with their peers to has similar busines ideas and compliment skills

Not Available

Week 5

Design Thinking

Objective

Implementing design thinking framework to shape thier initial ideas and make them become more solid.

Outcome

The framework enables participants to understand exact problems from customers perspective and their real needs.

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Week 6

Mockup & Rapid Prototyping

Objective

Understanding the method of visualising ideas and make a simple prototype to test with target customers before investing in development.

Outcome

Simple prototypes were created and participants are able to apply the method to their future implementation.

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Week 7

Business Model Generation

Objective

Understanding the concept of value proposition and how to apply businss model canvas to their business ideas.

Outcome

Develop various business models that are potentially able to become a new source of revenue for Honda.

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Week 8

Presentation Design

Objective

Create amazing startup project presentation that are able to capture attention from judges.

Outcome

Each team create draft presentation that contains essential contents in a beautiful design format.

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Week 9

Story Telling & Presentation Technique

Objective

Understanding how to present business ideas that is able to grab attention, create emotion and inspire action.

Outcome

A practical guidelines, step-by-step, for creating unforgettable stories to use throughout the pitch.

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Week 10

Development & Material Preparation (Part 1)

Objective

An extra class to assist particiapnts to create the perfect pitch deck with advice from experienced mentors.

Outcome

Refined version of presentation and rehearsal

Not Available

Week 11

Development & Material Preparation (Part 2)

Objective

Development of mockup in 3D or application user interface or short explainer video

Outcome

Final version of presentation and full rehearsal

Not Available

Week 12

Final Pitch

Objective

Each team present thier ideas to ROB and external judges. Each judges will evaluate business potential based on multiple criteria.

Outcome

Outstanding projects will be invested by Asian Honda to initiate the development and later validate at related busines unit.

Not Available

Outstanding Teams

Project Name :
Seekey
Description
Child presence detection device that works with all of environmental condition and keep your privacy.
Project Name :
Luther
Description
Smart guided walking stick for vision impaired people integrating with multiple Honda’s technology.
Project Name :
Trunk
Description
A new cargo motorcycle which combining agility of motorcycle and extra carriage of pick-up for urban logistics.